Discovery and user research for digital services
We help the UK public sector to make smart, user-centred decisions about prospective and existing digital services.
What we do
We combine immersive user research with our knowledge of building digital services to help teams successfully meet their users’ needs.
We build partnerships with public sector teams across the UK responsible for delivering transactional, data, and website services.
Digital user research
Understand the context, the experience, and the needs of your users so that you can build and iterate your digital service to meet them.
Digital service discovery
A systematic exploration of user needs, organisation goals, technical, data and content to reveal the direction for your digital service.
Digital service concept development
Collaborate with actual users to develop and explore prototype solutions for your digital service.
Who we are
We are a small, growing agency with a depth of research and public sector experience.
Our team are handpicked for their expertise, from government, academic and agency backgrounds. We like working with clients who share our inquisitiveness, and a genuine desire to uncover the evidence needed to make the best decisions.
“The quality of the research, outputs and the way Lagom worked with us throughout was exceptional.”
Department for Transport
Case Studies
Alpha phase user research on road freight data for the Department for Transport
We were the research partner on the Department for Transport's alpha phase exploring the digital collection of road freight statistics data.
Discovery on NHS England’s digital communication channels
NHS England was only 3 years old when we were asked to run a GDS-aligned Discovery on their digital communication…
Blog
And the 21 trees goes to Scotland
Since I started Lagom Strategy, the principle has always been…
How many completions of a survey is enough?
I often get asked this question by clients when we…
COVID-19 Update
We are open for business and embracing our physical remoteness.