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The Messenger Office, One Ash, Loughborough Road
Quorn, Loughborough, Leicestershire, LE12 8UE
UK

We provide sustainable content strategy services on behalf of digital agencies and directly to business clients.

Lagom Strategy - Digital Service Discovery agency

Digital service Discovery phases for the UK public sector - GDS Service Manual aligned to meet the Digital by Default Standards

 

Digital service Discovery phases for the public sector.

WE SPECIALISE IN HELPING UK GOVERNMENT AND PUBLIC BODIES TO GET THEIR DIGITAL SERVICEs OFF TO THE RIGHT START.

 
 
  • a thorough and objective Discovery that truly uncovers user needs, organisation goals, technical requirements, and content considerations
  • meet GDS's Digital By Default Standards to get approval for your service
  • easy to procure through G-Cloud on the Digital Marketplace
We are fully aligned with the GDS Service Manual.

We are fully aligned with the GDS Service Manual.

 
 
 

CONTENT STRATEGY SERVICES

Our Content Production Planning service ensures quality content is published on time for your web project. And our Content Governance Planning service ensures that content is sustained once live.

HOW MANY WRITERS DO YOU NEED FOR YOUR NEXT WEBSITE PROJECT?

We are often asked this question, so we've built a handy calculator that gives you the answers your need to properly schedule and resource the production of high-quality content without project rollout delays.

 
 
 

Latest Lagomness

How to run an effective digital service discovery phase [BLOG]

Running insightful and effective Discovery phases that meet the UK Government's Digital by Default Standards takes some skill. These lessons and tips will help in-house teams do the business.

How to build a winning digital service business case with a rigorous Discovery phase [BLOG]

Validate user needs, meet Digital by Default standards, begin to make the financial case, and demonstrate ongoing sustainability in your next business case for a digital service.

DISCOVERING HOW TO RUN GREAT DIGITAL CONSULTATIONS WEBINAR

Lagom's Lead Digital Strategist, Liam King, took part in the Department of Health's presentation on our recent Discovery project looking at how the Department can improve their important digital consultation service.

 
 
 

About Lagom Strategy

Lagom Strategy is run by Liam King and Helen Taylor and based in Loughborough, UK.

 
 

Liam King

Lead Digital Strategist + Founder

Liam has been designing digital services for over a decade, both in house and agency side, for government, education and public sectors, inc. Head of UX at the UK Foreign Office.

He specialises in leading digital service Discovery phases with a particular passion for content and UX. 

Get his full back story on LinkedIn and latest musings on Twitter @liamking.

Helen Taylor

Operations Director

Helen runs a tight ship at Lagom, ensuring you are well looked after.

Helen makes sure all our projects are run smoothly, on time, with no surprises. Her attention to detail comes from years of project managing clinical trial studies for major universities in the UK and Australia.

She also leads our quantitative analysis work - Helen's natural habitat as a science research PhD grad.

 
 

and OUR NETWORK OF DIGITAL ExpertS...

We call together the talented experts we need to best deliver the goals of each project. Our little black book has been built up over the years of working with some of the best people in digital: user researchers, content strategists, developers, and UX designers. 

 
 
 

Going about our business...

We believe a business should be more than a money making exercise and we treat it as an opportunity to make a modest, but positive difference in the world by:

  • adopting a state of Lagom (a Swedish word that loosely translates as balanced)

  • working with good people doing good things - check out our great clients below

  • treating our clients and partners with respect and fairness

  • never taking on too much work at one time to ensure we give all our clients our full attention

  • stepping away if we aren’t adding value - we'll tell you and direct you to the right place 

  • sharing our ideas and experiences for others to benefit from - check out the Lagom Blog

  • striving to minimise our footprint and off-setting what we do use

  • giving 5% of our annual profits to charity

  • drinking lots of (Fair Trade) tea

 
 
 

Our wonderful clients

We like to work with great organisations who make a positive difference...

 
 

Working with UK Government

We're on the G-Cloud 6 procurement framework with four services you can buy on the GOV.UK Digital Marketplace: Digital Service Discovery, Content Strategy Consultancy, User Experience (UX) Consultancy, and User Experience (UX) and Content Strategy Training.

We're also on the Digital Services procurement framework offering Capability 4 - Content Design, Editorial and Strategy and Capability 6 - User Research (UX Design).

 
 
 

We should talk!

We're always happy to have an informal chat if you are considering a Discovery phase for a new or existing digital service or interested in our content strategy services, and want some advice...